The Importance of Standards

Quality standards are increasingly important for farmers to be able to export in high-value markets. Two case studies illustrate both the risks and the potential benefits for farmers related to meeting export standards. Farmers in Kenya defaulted after having their produce refused by an exporter for failing to adhere to export standards. In Honduras, Wal-Mart was able to enforce the practices needed to export jalapeno peppers.

For information on specific export requirements, visit our Standards page.

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